Free SEO Audit Tool & Website SEO Checker

Do You Want More Traffic? Run a free detailed SEO analysis to grade your website and analyze any SEO issues.

What Is an SEO Audit?

An SEO audit is a comprehensive review of your website’s ability to rank in search engines. It evaluates technical SEO, on-page SEO, content quality, website performance, user experience, backlinks, and visibility opportunities.

A professional SEO audit can help businesses improve organic traffic, increase keyword rankings, uncover technical issues, strengthen content, improve conversions, and identify opportunities to appear in Google AI Overviews, ChatGPT, Gemini, Perplexity, and other AI search experiences.

A professional SEO audit helps businesses:

  • Improve organic traffic
  • Increase keyword rankings
  • Find technical SEO issues
  • Improve user experience
  • Increase leads and conversions
  • Improve AI search visibility


What’s Your SEO Score?

Enter the URL of any landing page or blog article to grade your website and see how optimized it is for one keyword or phrase.

Stop Losing Customers to Your Competition

What Does Our Free SEO Audit Tool Analyze?

Technical SEO On-Page SEO Website Performance Content & Authority
Crawlability Title tags Page speed Content quality
Indexability Meta descriptions Usability Keyword usage
XML sitemap issues Header tags Core web vitals Backlink profile
Robots.txt issues Keywords User experience
Redirect problems Image issues Website accessibility issues
Canonical tag issues
SEO audit report
Feature Free SEO Audit Tool Professional SEO Audit
Technical SEO Review Yes Yes
Page Speed Analysis Yes Yes
On-Page SEO Review Limited Yes
Content Gap Analysis Limited Yes
Competitor Analysis Limited Yes
Backlink Review Limited Yes
GEO / AI Search Analysis Limited Yes
Custom SEO Action Plan No Yes

Frequently Asked SEO Questions

An SEO audit evaluates the health of your website and identifies opportunities to improve search visibility, rankings, and traffic.

SEO audits can range from free automated reports to comprehensive professional audits costing hundreds or thousands of dollars depending on website size.

Most websites should conduct an SEO audit every 3 to 6 months.

The SEO Score is the general score used to provide how many issues need to be addressed and the overall health of your web page. It helps to show each website’s technical SEO issues and why each is important to fix. Remember that the website score evaluation is only part of the overall SEO evaluation. There are many factors that have an impact on your SEO in ranking high within Google and Bing such as backlinks, web page speed / server response time, keywords and much more.

A free SEO audit identifies issues that may be preventing your website from ranking effectively.

Google relies on more than 200 ranking factors, though some have more weight than others. Link building, for instance, is one of the more influential ranking factors for Google search results. Proper on-page optimization is also one of the important signals for search engines about the quality of your website.

By optimizing your pages based on the recommendations of our website analyzer you can:

  • Improve your website’s visibility in the SERPs and increase organic traffic by correctly completing the title and meta descriptions, alt text, addressing and fixing redirects and broken links.
  • Improve site structure by creating more internal links to the best pages.
  • Eliminate the site’s vulnerabilities so that you will not become a victim of unfair competition.

Correcting errors in technical optimization is usually done in parallel with other work on the site. First of all, we recommend tracking large-scale website changes in your web analytics system, (as a general rule, it’s more convenient to do this in Google Analytics). If you add this event all at once, you can make further estimates at any time:

  • How has user behavior changed? (Number of page views, time spent on page, dropout rate);
  • How has the number of returning users changed compared to previous periods (use cohort analysis);
  • How have the positions of certain keywords and landing pages changed (e.g. Google Search Console data to evaluate changes).

Of course! We are here to help. Just contact our SEO experts for a free consultation and review of your SEO audit report.

A technical SEO audit focuses on crawlability, indexing, speed, and site architecture, while a full SEO audit also reviews content, keywords, backlinks, and conversion opportunities.

Yes. Modern SEO audits can identify issues affecting visibility in AI-powered search experiences such as Google AI Overviews and ChatGPT.

Although you have the flexibility to reevaluate your page using our SEO checker whenever you like, we also advise keeping tabs on your modifications through your Google Analytics account. For instance, if you’re implementing significant alterations to a page, you might consider creating an event within Google Analytics to signify this change.

When you review your Google Analytics data for that page, you can then monitor the following:

  • Number of pages viewed
  • Total, unique, and returning visitors
  • Bounce rate
  • Time on page

Let’s Make Things Happen

Say hello! We love talking all things digital marketing and development.

“I would highly recommend Operation Technology for any business that is looking for a website that is completely optimized for search rankings. Operation Technology are SEO and digital technologies experts and the team is responsive and an all around pleasure to work with.”

Nick M.

Digital Marketing Executive