Establishing a strong online presence and building a positive reputation is crucial for any business to succeed. Google reviews have become a powerful tool in shaping consumer perceptions, and businesses that prioritize strategies to get more reviews are more likely to attract new customers.

From actively seeking feedback to providing exceptional customer service, there are many tactics to consider for a Google listing. By implementing these 9 techniques, you can enhance your online reputation, market your business, rank higher on Google and, ultimately, drive more customers through your virtual doors.

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How to Get More Google Reviews: Key Takeaways

• Simplify the review process by providing clear instructions and examples, using QR codes or custom short URLs, and minimizing the steps required.

• Encourage customers to write positive online testimonials on other platforms besides Google to expand your online presence and increase credibility.

• Include a Google review call-to-action in the footer of your website to make it easier for visitors to leave reviews.

• Utilize social media to ask for reviews, create engaging content, and personally engage with followers to encourage feedback.

Make Sure Clients Can Leave a Review on Google

To ensure that clients can easily leave positive reviews for your local business, it is crucial to provide a seamless and user-friendly process. Making it as easy as possible for clients to leave Google reviews for your business on Google, especially 5-star Google reviews, as this is essential for your online reputation.

One effective strategy is to ask for a review from every satisfied customer. By actively seeking customer feedback, you not only demonstrate your commitment to excellence but also increase the chances of receiving positive reviews. Additionally, provide clear instructions on the steps to provide a review and offer examples of positive reviews to inspire customers.

Streamline the process by minimizing the number of clicks required to reach the review page. Avoid making clients search for the testimonial page on your website or profile. Simplify the steps needed to submit a review and consider using QR codes or custom short URLs to link directly to the review page, making it even more convenient for clients to share their experiences.

ask for Google review example

Make it Easy to Leave Google Reviews for Your Business

By streamlining the process and providing direct links for users to leave reviews for your business, you can make it effortless for customers to leave a review and develop their online reputation. To make it easy for customers to leave a review, businesses should provide a clear and easily accessible online link to the review form.

Minimizing the steps required and simplifying the process by reducing the number of clicks needed to reach the review page is crucial. Avoid making customers hunt for the page on your website or profile. Each additional step decreases the likelihood of getting reviews, so simplifying the process is key.

Boost your google reviews

Get Customer Reviews Elsewhere

Expanding your online presence beyond Google reviews can significantly enhance your business’s reputation.

While Google reviews are important, it is essential to explore other platforms to increase your online reputation.

Encouraging customers to get reviewed elsewhere, such as on platforms like Yelp or Angie’s List, can enable you to reach a wider audience.

By asking for reviews on multiple sites, you not only increase credibility but also avoid skepticism that may happen from relying solely on Google reviews.

It is crucial to understand that some users prefer to find reviews elsewhere, you can further enhance your online reputation.

Incorporating this strategy into your overall review management strategies can help strengthen your business’s reputation and attract more customers.

social and review platforms

Include a Google Review CTA in Your Footer

Including a clear and direct call-to-action (CTA) in the footer of your website is an effective strategy to encourage visitors to leave Google reviews. By incorporating a Google review CTA in the footer, you provide a convenient and visible prompt for users to share their experiences.

Make sure the CTA in the footer includes a direct link to your Google My Business profile, making it easy for visitors to navigate to the review page. To maximize engagement, use persuasive language in the CTA, such as ‘Share your experience with us on Google’ or ‘Leave us a review on Google’.

Position the CTA prominently in the footer to capture visitors’ attention and prompt them to leave reviews after interacting with your website content. By leveraging the footer as a strategic location for the CTA, you can consistently display it across all pages, increasing visibility and opportunities for reviews.

This strategy can significantly boost your Google reviews.

business reviews in footer

Get Google Reviews on Social Media

To further enhance your Google reviews, tap into the power of social media by asking for honest feedback and reviews from your followers. Sharing a post on social media asking for reviews is a simple yet effective strategy to increase your online reputation.

Create engaging content that encourages interaction and prompts users to leave reviews. Utilize Instagram Stories or Facebook Stories to directly ask for reviews from your audience. Another approach is to host a Q&A session on social media and encourage participants to share their experiences and leave reviews.

Engaging with your social media followers and personally requesting their feedback and reviews can also yield positive results. By leveraging the reach and influence of social media platforms, you can increase the number of Google reviews and strengthen your online presence.

Include Your Google Review Link in Your Email Signature

One effective way to get customers to leave Google reviews is by including a direct link to your page in your email signature. By adding a review link in your email signature, you make it convenient for recipients to access your Google review page and leave their feedback. This strategy can significantly increase the likelihood of customers taking the time to leave a review.

It is an essential part of online reputation management and can help increase your business’s credibility and trustworthiness. By incorporating a direct Google review link in your email signature, you are actively encouraging customers to share their experiences and contribute to your online reputation.

Take advantage of this simple yet effective method to encourage customers to leave us a review and improve your business’s overall online presence.

Ask for Google Reviews in Person

When seeking to increase your Google reviews, one effective approach is to personally request reviews from customers during face-to-face interactions. Asking customers in person to leave a review on Google can have a significant impact on your online reputation. It allows you to directly engage with customers and show that their feedback is valuable to your business.

During these interactions, you can ask customers if they would be willing to share their experience by leaving a review on Google. You can also provide them with instructions on how to do so, making it easier for them to leave a review.

Use QR Codes to Link to Review Pages

Utilizing QR codes is an effective method to conveniently direct customers to your review page for easy access and feedback submission. By incorporating QR codes on printed materials such as receipts, brochures, or signage, you can prompt customers to leave reviews on your Google review page.

With the widespread use of mobile devices, implementing QR codes provides a quick and seamless way for customers to access your review pages. Encouraging users to scan QR codes allows them to conveniently navigate to your review page and leave feedback.

To maximize passive promotion, strategically place QR codes in visible locations to drive customer reviews. By leveraging QR codes to link to your review pages, you can boost your Google reviews and enhance your online reputation.

Add a CTA via Your Newsletter

Incorporate a compelling call-to-action in your newsletter to encourage readers to leave reviews on your Google My Business profile is another way to get more Google reviews. One effective way to do this is by including a direct link to your online review page in the footer of your newsletter.

By providing an easy access link, you make it convenient for readers to leave a review and increase the chances of them actually doing so.

You can also leverage the interest of your mailing list subscribers by placing a review encouragement link at the bottom of your newsletter. This way, you can tap into their positive experiences with your products or services and turn them into positive reviews.

Conclusion: Reviews Matter

Implementing effective strategies to solicit Google reviews from happy customers is crucial for all businesses to differentiate your Google business profile from the competition. By actively soliciting positive Google reviews from satisfied customers, providing excellent customer service, and responding to reviews, businesses can enhance their Google maps results, online reputation and attract more customers.

Utilizing other platforms for reviews, incorporating Google review CTAs in various channels, and using QR codes can also contribute to increasing the quantity and quality of Google reviews.

Overall, these strategies and Google Business Profile optimizations are essential for building credibility and establishing a strong presence on Google.

About the Author: Brad Fogel

Bradley Fogel is a professional web designer and SEO consultant. Bradley has been working in the digital marketing field for over 20 years and is the CEO of Operation Technology, a digital marketing agency based in Chicago, IL. Starting his own company was something he had always wanted to do. It has been very rewarding to him seeing the team at Operation Technology helping small local businesses to large national clients with their digital marketing needs. His passion is developing strong online strategies for clients while making new connections within the industry. Brad’s background also includes a PMP certification from the Project Management Institute. Learn more about Brad Fogel.