One page websites continue to gain popularity each day. Successful brands are adopting this type of web design to launch their newest products and services.
A one-page site breaks content into smaller sections that users can access by scrolling down. Content is organized vertically, and there aren’t a lot of buttons or links to click on.
So that makes you wonder…
What makes one page web designs so popular today?
One page websites are an excellent way to serve your prospects everything they need on a one page. That saves them the trouble of clicking many links and visiting multiple pages to find what they’re looking for.
Combined with great copywriting skills, one-page websites can yield the highest engagement rates. A company can move a new visitor down the funnel and convert them into a loyal client with one page of content.
Single-page web design is easier to create and improve for both designers and web developers. But at the same time, it doesn’t sacrifice creativity and innovation.
The most creative web designs you can find today are often accomplished on a single page design.
Google loves single-page web designs because of their SEO-friendly nature.
Single page sites usually load faster. That can significantly improve the user experience and keep people on your site longer.
One-page sites are also easier to use on mobile devices. They don’t require clicks and movement between pages. So, all the visitor has to do to consume your content is scroll up and down as if they’re using a social media app.
But that’s not all:
Link building for single page sites means passing all the link juice to your homepage. That gives it higher chances of outranking your competitors in the SERPs even for high difficulty keywords.
Now, here’s the good news…
Coding languages are continually developing, and browsers are serving the best user experience possible. That allows one-page websites today to come in all forms and shapes.
So, your options to launch the site you want are unlimited.
But first, here’s is our list of the best 25 single-page sites to help you find inspiration:
So, In Summary, When Should You Go for a Single-Page Website?
A single-page website is like the ultimate info-packed hub, where you jam all your important stuff into one place. You’re talking about company deets, raving customer reviews, product nitty-gritty, prices, and a nifty contact form, all on a single page.
Now, don’t be fooled by their seemingly small size – these one-pagers including the ones above are the secret sauce for a bunch of businesses. Think cozy cafes, tech wizards, mom-and-pop shops, and more. They’re also your go-to for getting the word out about your cool awareness campaigns and epic events.