Our Curated List of Best SEO, Web Design and Marketing Tools on The Web

Finding a good marketing shortcut feels especially great, considering all that we marketers have to do in a day. These online tools – all quick hits you can get started with easily – focus on everything from SEO and content writing to website benchmarking and analyzing.  Our “best of” list is continually updated to contain a diverse mix, some of which are paid, but may have a decent free usage option also available. Let us know your favorites or any that we may have missed on Twitter or on Facebook. Thanks!

Best SEO & Marketing Tools Ever

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SEO

  1. Beginner’s Guide to SEO
  2. Google’s SEO Guide 
  3. Bing Webmaster Guide
  4. How Search Engines Work
  5. Beginner’s Guide to Link Building
  6.  What is SEO?
  7.  Google Mobile Friendly Test
  8.  Grade Your Website SEO 
  9. SEO Checklist

Link Audit

  1. Ahrefs
  2. Majestic SEO Open Site Explorer
  3. LinkDetective
  4. OpenLinkProfiler
  5. URL Profiler
  6. Link Detox
  7. Cognitive SEO
  8. Monitor Backlinks

Website Audit

  1. WooRank
  2. SEO Site Checkup
  3. Moz On-Page Grader
  4. Firebug
  5. Wayback Machine
  6.  Free SEO Audit Tool 

Keywords

  1. KW Finder
  2. Keyword Tool
  3. Google Keyword Planner
  4. Übersuggest
  5. Wordstream
  6.  SEMRush
  7.  Moz Keyword Difficulty
  8. SpyFu

Rank Tracking

  1.  Authority Labs
  2. Moz Rank Tracker
  3. RankTrackr
  4. SERP Book

Analytics

  1. Google Analytics 
  2. Google Analytics Configuration Tool 
  3. Webtrends 
  4. KISSmetrics

Webmaster Tools

  1.  Google Webmaster Console
  2.  Bing Webmaster Tools 
  3. Yandex 

Marketing

  1. Slideshare
  2. Blog Topic Generator
  3. Portent Content Idea Generator
  4. SurveyMonkey

Email

  1. MailChimp 
  2. Litmus 

Design Inspiration

  1.  SiteInspire 
  2. Web Design Ledger
  3. Awwwards 
  4.  Logofaves.com

Blogs

  1.  Smashing Magazine
  2.  Alltop – Web Design 
  3. Web Designer Depot 
  4.  Designmodo
  5.  Mashable
  6.  Search Engine Watch
  7.  Search Engine Land

Page Speed

  1. GTmetrix
  2. Google PageSpeed
  3. Pingdom
  4. Web Page Test

Hosting

  1. Amazon Web Services 
  2. SiteGround 
  3. WPEngine
  4. Rackspace 
  5. Shopify
  6. Carbonite

FTP

  1. FileZilla
  2. GrowthHackers

Communities

  1. Moz Q&A
  2. Reddit – BigSEO
  3. Reddit – Web Marketing
  4. Google+ Technical SEO
  5. Google+  SEO Questions
  6. Warrior Forum

Graphics

  1. ColourLovers
  2. Kuler
  3. ColorZilla