Sometimes it is not possible to get to the top of the search engine rankings quickly enough or you may be offering a product that is outside your usual target market. In these cases, it may be useful to utilize our PPC management company to create and manage a targeted pay per click advertising campaign for your online business such as Google Adwords.
Pay per click advertising, or sponsored search, is an effective part of a complete web marketing plan for any size businesses. PPC advertising delivers targeted traffic and conversions and will yield results faster than organic search engine optimization. Google Adwords advertisements or Bing ads are the links that you see in the “Sponsored Links” section of Google. You do not pay for these advertisements on a normal rate-by-ad basis, but you pay a fee each time somebody actually clicks on your advertisement to get to your website.
Successful PPC marketing programs offer incredible revenue and brand-building opportunities. It is important that your pay-per-click campaigns are managed properly in order to stop you from overpaying for your ad and to ensure that your advertisement is listed as high as possible and for as long as possible. Our Chicago SEO & PPC advertising management team will set up and manage your pay per click campaigns to maximize the effectiveness of your advertising budget. Our core focus is to expand our clients’ campaigns, drive quality targeted traffic that will foster conversions and increase revenue, while decreasing the cost per acquisition.
Paid Search Advertising Portal Includes:
- Ability to export PPC campaign reports
- Monitor Cost Per Click and avg. CPC for keywords
- View keyword impressions
- Track website conversions
- View website analytics for campaigns