Search Engine Optimization for Lawyers

Law firm SEO encompasses strategies, practices and tactics to help attract more prospective clients to a law firm website via optimizing for first page ranking positions in search engines like Google, Bing, and Yahoo.

Local SEO to rank law firms in their city

Operation Technology focuses on SEO for lawyers. We’ve created SEO campaigns for law firms and attorneys that provide tangible results for an extremely competitive market. Our SEO knowledge allows us to secure more targeted leads from organic search for your law firm.

Why Do Law Firms require SEO?

Lawyer SEO is incredibly important to law firms that want to rank higher in search to acquire a constant flow of targeted potential clients. Without an optimized website, it could take months or even years to naturally rank and even then, maybe only for one or two keywords.

Our search engine optimization for attorneys comprises numerous activities including on-site and off-site SEO tasks. SEO is not a one-time, “set it and forget it” type of internet marketing activity; ongoing site optimization is a must to ensure that your website not only improves its rankings, but maintains them.

For lawyers, search engine optimization is crucial because it is one of the only ways to be certain that you are targeting the right keywords and reaching the correct targeted audience. If you are serious about your law firm’s website, you should consult a company that offers SEO advice or services, and has experience with lawyers. Our attorney SEO services include an online keyword and web analytics dashboard to show you your rankings movement over time along with the traffic arriving to your website. We can even integrate Pay Per Click or social media for your online marketing needs.

The following are eight of the most important tasks we can help with during a lawyer SEO campaign in order to dramatically dominate in search ranking.

seo dashboard
On-Page SEO: get your site to rank above your competition by allowing us to optimize the tags and content on your website.

Link Building: we acquire high-quality and high-authority links to skyrocket your site to the top of Google and other search engines. No spammy links!

Local Business Citations: The tried-and-true approach to boosting your Local SEO, getting found online, and leveraging Yelp and Yellow Pages (among others) to generate more business.

Content Creation: blogging and article writing can significantly advance your attorney SEO efforts and significantly increase ROI.

Press Releases: The best practices we’ve chosen along the way to get your law firm maximum coverage in the press.

Law Practice Testimonial Outreach: acquiring testimonials are crucial on Yelp, Facebook, and Google My Business. We help your online reputation, build trust and authority online for your firm.

Social Media Marketing: we promote your attorney services on Facebook, Twitter, and LinkedIn to expand your brand, reach your target audience, and drive more traffic to your site.

Responsive Website Redesign: We can design and / or guide you to transforming your less than attractive website into a beautiful WordPress site that’s mobile responsive and uniquely designed to get you more clients.

Take the next step in getting your law firm found online by calling us at 773-789-8636 or contact us today for our proven lawyer search engine optimization services for attorneys and law firms.